Do you ever stop and think why you actually buy certain products over others, or why you eat at certain places? Is it the brand that is influencing you, or is something else at play? You actually have a sub-conscious judgement of between 62% and 92% based solely on color. Even 93% of what you purchase is based off of visual appearance. Don’t think so?
Check out the chart below, it’s pretty cool.
It’s all so clear to me now. Share this information with your friends, and let us know what you think in the comments section. (source: fastsompany)